Joy Ride Bike Tours Amsterdam
Joy Ride Bike Tours Amsterdam
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After 10 years, it is time for a change...


Joy Ride Tours is for sale. After 10 wonderful and profitable years, owners Sean and Allison have decided to pursue a different business venture. The aquistion of Joy Ride Tours could be a nice opportunity for an existing bike rental agency that wishes to branch out into bike tours. It could also be beneficial for a person owning an existing business in the center of Amsterdam. Our current bike storage location is not part of the sale. Having your own parking area in the center of Amsterdam will be necessary.

What is included in the sale...

Marketing & Sales

Logo & Business Name


10 year history and high rating on TripAdvisor

Google My Business




Hotel Commission & Golden Keys

Rick Steves, German TV, Culture Trip, etc. press coverage



Bespoke Online Booking System

Financial Reporting System

Planning & Communication System



25 Townie Electa Brand Bikes (7 gears and hand brakes)

Rain Ponchos


Maintenance System

Complete Tool Supplies


Intellectual Property

Tour Routes

Tour Scripts for Guides

Established Business Partnerships (Luxury boat company and cheese/clog farm)

Repeat Business (word of mouth and repeat guests)


What is NOT included in the sale...

Storage place for bikes

Staffing: Guides & Bike Mechanic

*We will be happy to help train your staff though! Just let us know.


Sale Price: 36,000 Euros

This price is negotiable, but only serious buyers please. We are also willing to partner with individuals who have a proven record of working in tourism and also have some funding to invest. We may be able to work out a payment program.

Please let us know if you are interested:

We'll email you back to arrange a time for a meeting.

Happy biking,

Sean & Allison Cody, Owners Joy Ride Tours





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"It is by riding a bicycle that you learn the contours of a country best, since you have to sweat up the hills and coast down them." - Ernest Hemingway